The Ontario Professional Hairstylist Association (OPHA) sought to refresh their brand image to better reflect their professional identity. The goal was to create a modernized look that would increase brand recognition and align more closely with their role as a leading industry association. The updated logo, along with a refined color palette and font choices, helped elevate OPHA’s visual identity, presenting a more professional and contemporary image that resonated with both current and future members.
Updated logo with bold typography, optimized for legibility.
Logo minimum-spacing from the updated brand guide.
Vibrant new colour palette.
Modernized font selection.
Branded stationary with bold pops of colour.
Social media posts with new brand imagery.